Why Most Businesses Waste 30% of Their Time (and How to Stop It)

Shelly Rodriguez • May 29, 2025

You Don’t Need More Hours—You Need a Better System

A neon hourglass with a dashboard on it.

You’re not lazy. You’re overwhelmed.  And odds are, it’s not because you’re not working hard—it’s because you’re wasting hours on things that could be automated, eliminated, or delegated.

Studies show the average small business owner wastes up to 30% of their week on tasks that don’t move the needle.

That’s more than a full day every week lost to inefficiencies.  Let’s break down where that time goes—and how to reclaim it with better systems, smarter automation, and strategic simplification.



1. Recreating the Wheel (Every Time)

Writing a new email from scratch. Rebuilding proposals. Explaining your offer over and over.

Where Time Is Lost:

  • Manually rewriting content
  • Having no templates or SOPs
  • Forgetting what worked last time

Fix It:

  • Create templates for emails, quotes, and onboarding
  • Store them in Notion or your CRM
  • Use task libraries or copyable checklists
Check out How to Use Automation to Reclaim 10+ Hours a Week for systemizing top repetitive tasks.



2. Manual Follow-Up (That Doesn’t Happen)

Following up is one of the biggest conversion levers—and one of the easiest tasks to forget or delay.

Where Time Is Lost:

  • Chasing leads manually
  • Remembering who to follow up with
  • Rewriting the same email 15 times

Fix It:

  • Build automated follow-up sequences in your CRM
  • Use tags or triggers to personalize responses
  • Set reminders or automate booking links



3. Meetings That Could’ve Been a Workflow

Not every touchpoint needs a Zoom call.

Where Time Is Lost:

  • Explaining basic steps on 1:1 calls
  • Doing live onboarding walkthroughs
  • Weekly updates that could be summarized

Fix It:

  • Turn onboarding into a pre-recorded video series
  • Send update dashboards or automated summaries
  • Use forms and intake portals instead of endless calls



4. Jumping Between Tools All Day

If you use five different tools to do one job, you’re wasting more time switching apps than doing the actual task.

Where Time Is Lost:

  • Logging into multiple platforms
  • Copying/pasting data between tools
  • Searching for “where that thing lives”

Fix It:

  • Consolidate where possible
  • Use Zapier or Make to integrate tools
  • Centralize everything in Notion, GHL, or Airtable



5. Doing Work You Shouldn’t Be Doing at All

Let’s be real: you shouldn’t be the one sending reminder emails or uploading podcast episodes.

Where Time Is Lost:

  • DIY-ing everything out of habit
  • Not trusting systems or support
  • Doing $10/hour tasks as the CEO

Fix It:

  • Automate tasks that don’t need human touch
  • Hire for specific systems, not general chaos
  • Ask: “Am I the only one who can do this—or just the only one who is?”



Real-World Example: Mailchimp’s Internal Automation Strategy

When Mailchimp started scaling, they realized they were losing thousands of hours a year to manual billing questions, support replies, and campaign reporting.

Their solution? Internal automation.

  • Automated billing response flows
  • AI-based content routing
  • Weekly reports triggered by behavior

The result? Fewer fires. More bandwidth. A happier team and a clearer path to scale.



Final Takeaway

You don’t need to hustle harder. You need to operate smarter.

You’re not short on time—you’re short on systems.

Cut the chaos. Automate the obvious. Reclaim your day.



Next Steps

Want to find out exactly where your business is bleeding time? Book a Business Audit with The Omnia Co and we’ll walk through your workflows, find the time drains, and show you how to fix them—so you can spend more time growing and less time repeating.

More Marketing Tips, Tricks & Tools

Lead response dashboard showing call vs text response rates in neon blue lighting
By Shelly Rodriguez July 11, 2025
Are phone calls dead? Not quite. But your leads are texting—so if you're not, you're probably losing business. This blog breaks down what the data says, what customers prefer, and how to make texting a powerful part of your follow-up strategy.
Friendly follow-up automation messages shown in blue-lit CRM system dashboard
By Shelly Rodriguez July 10, 2025
Follow-up shouldn’t feel like pestering. Learn how to structure authentic, timely outreach that builds trust, moves the conversation forward, and actually closes more leads—without sounding like a sales robot.
Customer leaving a 5-star review with review request automations running in background
By Shelly Rodriguez July 8, 2025
Want more 5-star reviews? This checklist shows how to get more customer feedback consistently using smart tools and automation—without begging, bribing, or annoying your clients.
Form submission triggering blue-lit CRM and email/text automation workflow
By Shelly Rodriguez July 7, 2025
Someone filled out your contact form—now what? This guide breaks down the exact next steps to engage, nurture, and convert your lead automatically (before they forget who you are).
Missed call alert with auto text back shown in blue-lit business dashboard
By Shelly Rodriguez July 4, 2025
Missing calls means missing revenue. Here’s how to capture every lead—even the ones who don’t pick up the phone—using automation that responds in seconds and nurtures over time.
Blue-lit business team using systems to deliver consistent high-quality service
By Shelly Rodriguez July 3, 2025
Worried that scaling your business means lowering your standards? This post shows how smart systems and structure allow you to grow your team and revenue—without letting service slip.
Disconnected business tools vs. streamlined blue-lit system dashboard
By Shelly Rodriguez July 1, 2025
If your tools don’t talk to each other, your clients can tell. This post breaks down the hidden cost of patchwork systems—and how integration and consistency build the trust that converts leads into loyal customers.
Business owner finds clarity with blue-lit digital dashboards and streamlined systems.
By Shelly Rodriguez June 30, 2025
Feel like your business is running you instead of the other way around? Discover how chaos can turn to clarity through operational systems, with real strategies that bring control, confidence, and breathing room to small business owners.
Neon blue workspace running automated workflows while owner enjoys personal time nearby
By Shelly Rodriguez June 27, 2025
You didn’t start a business to build yourself a new job. This blog explores the real difference automation makes in your time, lifestyle, and scalability—beyond just convenience. Get a behind-the-scenes look at how systems can create freedom and results.
Neon blue dashboard showing busy calendar and automated lead nurture workflow running side by side
By Shelly Rodriguez June 26, 2025
Just because you're booked doesn't mean your lead nurture can pause. This blog walks you through how to keep leads warm, engaged, and excited to work with you—even when your calendar is full. Learn how to build automated waitlist flows, nurture non-buyers, and prevent missed revenue from slipping through the cracks.
More Posts